API Evangelism Building Blocks

As I study the API space, and profile the companies, services, and tooling I come across I'm always looking for the common building blocks in use across API operations. These are derived the features, and valuable elements of API operations, and the companies who are servicing this particular area of the API space.

  • Goals
    • Growth in New Users -
    • Growth in Existing User API Usage -
    • Brand Awareness -
    • More Applications -
    • New System Integrations -
    • Other Goals -
  • Consumer Outreach
    • Consumer / Developer Showcase -
    • Fresh Engagement -
    • Active User Engagement -
    • Historical Engagement -
    • Social Engagement -
  • Partner Outreach
    • New Partner Engagement -
    • Existing Partner Showcase -
  • Blogging
    • Projects -
    • Stories -
    • Syndication -
  • Landscape Analysis
    • Competition Monitoring -
    • Industry Monitoring -
    • Project & Developer Sites -
    • Keywords -
    • City Targeting -
    • Formal Studies -
  • Forum Management
    • Forum Conversations -
    • Forum Posting -
    • Stories -
  • Support
    • Email Coordination -
    • Email Needs Tracking -
  • GitHub Management
    • Github Repository -
    • Github Relationship -
    • Github Organization -
  • QA Management
    • QA Profile Maintenance -
    • Stack Exchange -
    • Quora -
    • QA Seeding -
  • Social Management
    • LinkedIn -
    • Google Plus -
    • Twitter -
    • Facebook -
  • Social Bookmarking
    • Hacker News -
    • StumbleUpon -
    • Reddit -
    • Product Hunt -
  • Roadmap
    • Roadmap -
  • Reporting
    • Activity By Group -
    • New Registrations -
    • Volume of Calls -
  • Events
    • Hackathons -
    • Meetups -
    • Conferences -
  • Internal
    • Storytelling -
    • Participation -
    • Reporting -
  • Developer Area
    • Getting Started -
    • Documentation -
    • Code Samples -

These building blocks are constantly being added to and reorganized. If there is something you think should be here feel free to let me know. Remember that this represents my living research, and will evolve, expand and actually seed new research areas as I find the time to pay attention to API testing.